I am excited to share this post with you all as I was invited by Disney to attend the Disney Social Media Moms Celebration Tour in Atlanta recently. I know I know guys, Kiwi you don’t have any kids? How did you get invited to a Disney Social Media Moms Celebration event? Truthfully I really don’t know the answer to that, but it is Disney and you DO NOT turn down a private Disney event invite ever.

I’m just grateful that little old childless me was invited for such an event. I have heard so many of my blogger friends over the past few years squeal in excitement when they get chosen by Disney to be apart of Disney Social Media Moms (#DisneySMM) for the year. Its called getting pixie dust when you get that glorious email, where Disney picks several hand-picked blogger moms from all over the nation to be apart of this elite Disney group. I’ve always said I can’t wait to have kids so I can cross my fingers and hope to get selected for the  year.

The Disney Social Media Moms on the The Road tour was a small scale of this. You do not have to be a Disney Social Media Mom to attend, but several current and previous Disney moms were in attendance, as well as hopefully moms for present for this special conference. It was a cute Disney curated conference that was short but gave a lot of info on all of the new Disney attractions, current programs, and special guest to talk about modern social strategies and special guest appearances to make this all fun!

Kim Fields (actress; Facts of Life, Living Single)

Kim Fields was a special guest to the Atlanta audience, as she is a local but also a mom who gave some fun insights on motherhood. Loved her quote she told the moms to let their daughters know, “You may be a Disney princess, but tell them to remember Momma is the Queen!”

So exciting to see guest appearances from Princess Tiana. Isn’t she beautiful??! I was so excited like I was a little girl to meet her.

Another big kid moment. I got a chance to meet Mr.Mickey Mouse himself! Ok my life was made, I got a photo ops with Mickey! Welcome to Atlanta!

But on top of the photo ops and fun guest appearances from the event, I want to share some cool social media tips and information Disney share with us that will help writers and influence stay abreast with the media trends going on currently.  Social media and tech is always changing, but its great Disney is always taking notes and being relevant to what going on to enhance their brand. These tips can also help you get chosen to possibly be a future Disney Social Media Mom or invited to future Disney press events too!

Video Is HOT!

  • 85% of the US Internet audience watches videos online.
  • The average user spends 88% more time on a website with video.
  • More than 500 million hours of video is watched on Youtube daily.
  • Viewers retain 95% of a message when they watch it in a video to 10% when reading it in a text.
  • More than 50% of video content is viewed on mobile.
  • Facebook Live is watched 3x Longer than a regular video.

Helpful Tips & Tricks

  • increase engagement- go native with video
  • size matters – optimize for viewing (1:1)
  • sound-off – captions and on screen graphics
  • add text to a visual to help character limits
  • evoke emotion
  • using the word “video” in an email subject line boosts open rates by 19% and click through rates by 65%
  • choose quality over quantity

How To Write Unique Stories For Disney

This information is really helpful for bloggers and influencers such as myself who want to do more travel articles about Disney, their theme-parks and more! 

  1. Storytelling and Emotion
  2. Find a Subject You Are Passionate About
  3. Be curious, learn and experiment
  4. Let Your Content Reflect Your Personality
  5. Be Authentic not Perfect
  6. Play Makes Your Storytelling Fun
  7. Push Yourself As a Priority and Leave Your Comfort Zone
  8. Enjoy the Ride (Figuratively and Literally)

Again it was an honor to be invited by Disney for their Disney Social Media Moms Celebration on the Road conference tour. I am not yet a mom as you all know, but did you know there is a Disney coined name for people like me? AWKs (Adults Without Kids). I am a proud AWK for now, which all it means I still enjoy the wonders of Disney sans kids…aka I am a BIG KID. Trust me there are many AWKs out there and we need to be embraced more. Disney is a brand that transcends age, sex, color and all demographics and so happy it is such an inclusive longevity company to do so. So whether you are a mom or a AWK like me, I hope you learn some great social media info from Disney like I did.

AWK is Life (or until I have kids of my own). Thank you Disney for the wonderful conference. I learned a lot and I am forever loyal to this brand. I am looking forward to visiting the park soon for myself on a possible upcoming travel trip and of course continue to indulge in all the Disney magic with their movies as well!

If you like this info on #DisneySMMC please pin this for future references

Are you familiar with Disney Social Media Moms?


About the Blogger - Kiwi the Beauty

Kiwi is the free spirited blogger and content creator of As a digital influencer, she produces creative inspiration around beauty, lifestyle, media and travel leisure. Her life mantra is to make manifesting fun! When she’s not blogging, she is eating trendy hipster food, carrying crystals, making it rain at her local farmer's market and binge brunching. Follow her on her blog and social media at + @kiwithebeauty

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  • Dada says:

    Wow how fun and how honored! And yeah, I was wondering that your kids must be so jelous but since you dont have any kids you can enjoy it 100% without feeling quilty!
    I have never been invitated ever to any kind of blog even! I am working on that!

  • LOL, you do look like a big kid in the pics, but I would too, if I got to go to Disney 😀 Thanks so much for sharing their tips, I’m trying to get into the whole video thing, but it’s sooooooo complicated. Either that or I’m getting old

  • Ithfifi says:

    Great post! Thank you so much for sharing this information. I am only just starting to get into videos so this really helped encourage me! It looks like you had an awesome time!

  • Bea says:

    I am so happy for you that you could join that conference! And as a huge child myself (and an AWK too at the moment ^^) I am kinda jealous you got to meet Mickey 😀 Thank you for the great tips on Social Media, this is really helpful!

  • Rose says:

    I was not aware of this mom group. I like how you were upfront about being a AWKs. I’m sure it was a great experience and now there will probably be many more little Disney tidbits coming from you in the future!Congrats!

  • Cia Black says:

    THis is amazing, I didn’t even know Disney did anything like this so I am grateful that you have expanded my horizon. It looks like you had a blast.

  • PJ says:

    Thanks for the great tips. I don’t know why I didn’t think to put “video” in the subject line of newsletter–so simple and so important.

  • Amber Myers says:

    You learned some great strategies. I’ll keep them in mind for sure. I need to start doing more videos. I love all things Disney.

  • Robin rue says:

    They came around to Boston in June and I learned so much when I went. It was such an amazing day!

  • Stacie says:

    That sounds like it was an amazing time! It’s so important to remember that we have to change with the times and always keep upping our game.

  • This is why I love blogger conferences, especially the heavy hitting ones. These conferences can be invaluable to helping us learn how to properly leverage our blogs and really get people excited about what we’re putting out there.

  • Tracey says:

    Yes video is so hot! Especially fb live or instastories. These are great tips!

  • Amber says:

    Hi! Great post, and it looks like you had a lot of fun at Disneyland 🙂

    I agree with you about video content. People really love to watch more than read these days!

  • Those were such interesting facts all I could think of was how much youtube has changed our lives. That looked like a great Disney event and you are so much fun.

  • You’re totally right about the videos, they are definitely hot right now especially with the social media sites displaying more video content. It’s one of the things that I’m looking into right now as well.

  • Pam says:

    Videos are definitely king right now. I need to get into making videos.

  • There’s really plenty to learn when you attend conferences and events like this! It’s so nice that you got to join fellow bloggers!

  • Liz Mays says:

    Oh wow, this sounded like a really good conference! I’m going to keep that advice in mind. I love your photos with the Disney characters!

  • Mitch says:

    First of all, I am not a mom and have been at several social media mom events, so all are invited! Second, I did not know that Miss Kim Fields was there, I would have flown in for that! I have been a huge fan of hers from Facts of Life to Living Single! Glad you had such a good time!

  • Felicia says:

    These are all great tips. I went to the very first DSMM and loved it!

  • I’ve never been to a Disney Social Media Moms Conference, but I love seeing all of the pictures on social media. I would love to attend someday.

  • Great tips to increase social media engagement, thanks! it looks like you are having a blast, great share.

  • Toni | Boulder Locavore says:

    What a fun event! I love how we all go back to childhood when we’re talking about Disney! I wish I could have an opportunity to attend a Disney event next time! 😀

  • Crystal says:

    I love the Disney SMMC opportunities. It’s great to get to know all of the other Disney-philes, but also those who are looking to expand their knowledge of Disney.

  • kriti says:

    heheh.. it is so cute and you looks like a small kid 😉

    and i want this (disney cap) <3

  • I had no idea about this. But such a great concept for the kid in all of us. Looks like you had a blast!

  • Brianne says:

    We are heading to Disney this week and this made me so excited! Disney on road has taught me a ton as well about social media.

  • This is interesting topic. I loved reading your opinion, thank you for sharing it with us.

  • I love Disney! Everything about it is so interesting to see and read. Thank you for sharing.

  • Kori Evans says:

    I had no idea Disney Social Media Moms existed! Thank you for this post! Extremely helpful tips! And I’m going to go look them up right now!!

  • Anosa says:

    Indeed such an unforgettable experience for you. I envy you! I hope I can be able to be a part of it when I become a mommy. So cool experience.

  • Shell says:

    This is SO awesome!!!! My dream is to be a Disney Mom Blogger!!!! I’m so happy they chose you for this!

  • Dogvills says:

    I love the “You may be a Disney princess, but tell them to remember Momma is the Queen!” So true. You would never be a princess without the queen. I have heard a lot about Disney Social Media Moms. They do have so many fun activities and events to attend! I wish I could have that opportunity too!

  • Blair villanueva says:

    They say blogging will be overpowered by vlogging by I guess its not true. Prints/texts articles will live forever.
    I agree for natural videos.. Too much cinematography bores me 🙂

  • Alison says:

    So awesome that you got invited to Disney. I’m also an AWK and I love Disney. I’m hoping to be able to visit every Disney park.

  • Samantha says:

    These are really great tips that can be applied to any blog niche. I really need to work on adding video content. That’s so cool hat you got to meet Mickey & Tiana (she’s so pretty!)!

  • Josselyn Radillo says:

    I’ll love to write for Disney it would be magical. i’m def getting this tips into use.

  • Veronica says:

    Such great tips! I am always trying to learn from anyone who is doing it and doing it successfully

  • Candy Rachelle says:

    I went to the BlogHer 2017 convention in Orlando, FL. In one of the seminars, they said the EXACT same thing about video! Video is the way to go. So the remainder of the year, I am working on 2018 and how to force myself to start with IG Stories. I love seeing others so maybe there are others who would love to see mine!

    Glad you had a great time!

    How to Style All-White for Fall

  • You had so much fun it seems, I would too freak out if I met Mickey Mouse. So everyone is telling me to get into video, so guess I should just do it, great advice

  • Nicole Flint says:

    Omg I would have freaked out to meet Mickey. This seems like a cool event!

  • Tiara Wilson says:

    I am always amazed by how much I learn about disney on social media. I’m in a ton of groups, for learning what to do, how to do it, where to eat, etc. <3

  • Amrita says:

    Those are a wonderful tip to do Disney blogging right.It’s always great fun to attend blogging events and learn.

  • Aritra says:

    Wow! The perks of being a mom. The Disney social media moms day sounds so much fun. Can imagine what a great experience it mimust have been for you. The pics look great too.

  • Elizabeth O says:

    It looks like you had a great day in Disney. It looks that a fun event.

  • Linda says:

    You look so nice, like a big baby, lol!!!!!!! I have never heard of Disney Social Media Moms, I’d love to be one

  • Tiffany Yong says:

    My friend once told me Disneyland targets mainly families and parent bloggers for their campaigns. Is that true? I will love to be included in disneyland’s campaign invites, but I guess that will need 3-4 more years! Haha~

  • Bill Sweeney says:

    My wife has been to this a few times and she loves it. She always brings home great information on how we can make our blogs better in one way or another.

  • Marcie W. says:

    What a fun experience! It seems like you learned a lot of valuable information as well. Those video facts are especially interesting.

  • Maureen says:

    These are wonderful social media strategies. So glad this celebration was helpful for you and that you can come back to spread knowledge to help others!

  • Catherine Sargent says:

    It looks like you had a fun time. I have attended the event in Orlando a couple times and I had a wonderful time at them.

  • Toni | Boulder Locavore says:

    Sounds like you had a great day! Such a fun event for bloggers!

  • Meagan says:

    It sounds like it was an amazing event. I would love to go one day.

  • Pam Wattenbarger says:

    Disney Social Media Moms sounds like they taught you a lot about social media. I never knew so many people watched videos online.

  • Theresa says:

    What an honor to get invited to the event. These are great tips. I would like to get more into video myself, so I am glad to hear the statistics are great when adding them to posts.

  • It’s awesome to learn so much especially from fellow bloggers. It’s really nice to see people helping each other, especially since they’re under the same industry.

  • travel blogger says:

    So jealous! Disney is so amazing, and they do so many great things for social media influencers. I would love to go to an event like this. Sounds like it was a blast.

  • Yolanda says:

    Seems like the pixie dust didn’t stop in your email. I am all about video now, the family and I are posting at least three videos a week now.

  • Video is definitely the way to go right now. It’s not very easy for me to tackle yet.

  • Kristin says:

    I attended a couple of times and it was fun. Hope you learned a lot, so many of us these days we need all the extra advice we can get. Good luck!

  • Rosey says:

    I think it’s wonderful that you got to attend. And big hurrah too for the photo opp w/Mickey. <3

  • Brianne says:

    These events are so much fun! I always learn so much from Disney SMM!

  • These are some great tips! Love all the pics you shared.

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